Second Life maker Linden Lab, points out that they have over 8 million registered users - me included. A number like this looks quite impressive, if you don't notice the fact that only a small fraction of these people are using it frequently, according to Forbes Magazine.
But why is that that makes so many people try it, and so few of them come back?
I know why I'll never get back to Second Life again. It's not immersive or captivating, it is very chaotic, and the characters looks like living corpses. It's not convincing. They do have an acceptable UI, but the "urbanism" of the game just won't make it. It's the price they'll have to pay by letting anyone create their own "virtual-estate" initiatives without a more rigid criteria.
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